Nexus Data Group is focused on using dynamic data
to produce needed results. Our experts will offer solutions and recommendations for
organizers to meet and exceed their event goals. Here are some sample solutions and results that
organizers may select:
It’s all about getting the Right Message to the Right Person at the Right Time.
Personalize content for individual interests
Segment demographic markets
Recognize past attendance
Track each individual’s journey
Improve Marketing Results by at least 5%
Increase email delivery, opens and results
Deliver Messaging with Impact
Harness the power of email metadata to develop marketing campaigns based on email opens,
clicks, device type, and more. Track and fix email delivery issues.
Nexus delivery specialists can drive results through email engagement.
Create Individual Engagement
Many organizers offer floorplan locators and mobile apps,
but often attendees don’t use them. The Nexus can create and deliver a customized
experience to each individual, making their visit more effective and efficient.
The results include increased registration, attendance and booth visits.
Nexus is a strong supporter of using exhibitor
and sponsor invites to expand an event’s marketing base.
The benefit of The Nexus DIP is that promoters will know if an invitee registers
from any source. Give your promoters what they want – an accurate list of their
contacts that will be attending.
Embrace Social Media
For many events, social media outreach is a great way for exhibitors and registrants to encourage their ‘friends’ to join an event. The Nexus DIP will include this data to drive better results and participation.
This is the simple formula that almost all exhibitors use to measure their success and decide if they will return to an event. The Nexus DIP will include a customized list of Top Prospects for each exhibitor that can be delivered before, during and after the event